Here’s a really far reaching business strategy, selling dirt. That’s right DIRT. A couple of guys have set up a business in Dublin to sell dirt that is directly from the “mother country” to spread over their graves. Sounds goolish, but if that’s what people want, you gotta give the people what the people want. Making money is making money, find the niche and go from there.

I think this business plan exemplifies the true power of marketing at the highest level. The boys are now thinking of speading their business worldwide. And why not, again if there is a demand for DIRT then why not satisfy the need and get rich in the process. I heard about dirty business, but this one takes the cake.